You gotta hand it to Busch Beer for dreaming up this clever dating promotion! It’s a speed dating event called, ‘Date-Tona’ where a handful of singles will get strapped into racecar and go on an actual ‘speed date’ on the track where the Daytona will take place next month! Now, a professionally trained driver will be at the wheel while these participants looking for love focus on each other. What a cool and fun marketing event….and one that the Indianapolis Motor Speedway needs to steal! Think of it, we could hold our own ‘speed dating’ stunt, even with just a few single people. IMS President, Doug Boles, wadda ya think?
‼️ WE’RE TAKING SPEED DATING TO A NEW LEVEL BY TURNING THE #DAYTONA500 INTO DATE-TONA ‼️
Burnt out on online dating?! We're giving you a chance to be part of the ultimate speed dating experience. We want you to find love FAST. It'll all take place during one lap around the… pic.twitter.com/bBVIG5pGnZ
— Busch Beer (@BuschBeer) January 7, 2025
(source Busch Beer via X/Twitter)